About Murphy Business North Fulton County
Alpharetta Business Brokers Who Have Sat in Your Chair
You built a company that works. When it’s time to sell it — or to buy the next one —
you deserve advisors who’ve owned businesses themselves, and a team instead of a single broker.
Your Next Chapter
You Did the Hard Part. The Exit Should Reflect It.
Most owners we meet in Alpharetta, Roswell, Johns Creek, Milton, Cumming, and the rest of North Fulton and Forsyth County are two or three years from an exit, running a profitable company, and quietly unsure of three things: what it’s really worth, whether it’s actually ready, and who they can talk to without the word getting out.
Those are reasonable worries. Buyers — especially private equity groups and strategic acquirers — are not looking for reasons to buy; they’re conducting diligence to find reasons to chip away at the price. Customer concentration, a business that depends on you, financials that don’t tie out: each one becomes a lower number or a tougher structure at the closing table.
Sound Familiar?
Where Most Owners Start
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You could sell, but you don’t know what a buyer would actually pay — or what they’d hold against you
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The business runs well, but it runs through you
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Buyers and “advisors” keep reaching out one-on-one, and it’s hard to know who’s real
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You want your employees, your customers, and your name protected while you explore it
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You’ve never done this before — and you’ll only do it once
Meet the Businessmen Who Sell Businesses
Advisors Who’ve Owned, Operated, and Exited — Now on Your Side of the Table
Murphy Business North Fulton County is John Charleston, Tony Samples, and Phil Eleson. John acquired and ran a 200-employee company. Tony directed 150 stores for a Fortune 100 company and has represented owners with revenues from $3M to $50M. Phil built and ran businesses of his own and trained as a Certified Exit Planning Advisor. None of us is a corporate manager pretending to understand payroll.
Together we’ve closed more than $115 million in transactions, averaging about $6.1 million — deals from Premium Main Street to the lower middle market, with private equity, strategic, and individual buyers.


John B. Charleston, III
MBA, CM&AP
Principal | Business Broker & M&A Advisor
Bought and ran a 200-employee company. Builds the financial model buyers underwrite — so the price you accept is the price you close at.
Read John’s story →

Tony Samples
CMAI, CM&AP, M&AMI
M&A Advisor | Merger & Acquisition Master Intermediary
Thirty years running Walmart’s Atlanta region, sixteen with Murphy, representing sellers with revenue from $3M to $50M. His rule: no surprises after you go to market.
Read Tony’s story →

Phil Eleson
MBA, CM&AP, CBI, CEPA
M&A Advisor | Certified Exit Planning Advisor
Former owner-operator and Certified Exit Planning Advisor. Gets you ready years ahead, then keeps the emotion out of the room.
Read Phil’s story →$115M+
Team transaction
value closed
$6.1M
Average transaction
value at closing
$40M+
Largest transaction
our advisors have closed
225+
Murphy Business Sales
associates behind us
Why Owners Choose a Team Over a Solo Broker
What Changes When Three Advisors Work Your Deal
No Surprises Before Market
We model your financials the way a buyer’s diligence team will — monthly, year-to-date, trailing twelve months, three-year forecast — and normalize the P&L first. Questions get answered before an offer, not after.
Competition, Not a One-on-One
The buyer who calls you directly wants you alone at the table. We take your company — confidentially — to a qualified pool of private equity, strategic, and individual buyers so they compete for it.
Emotion Stays Outside the Room
Every deal has colorful moments. We sit in the middle and deliver both sides the colorless version, so the transaction stays on the facts and keeps moving.
Plain Fees, Plain Talk
A straightforward fee structure with no hidden billing, honest valuations, and the hard truths delivered early — including when we think you should wait.
Ready to Get Ready
If you’re two to five years out, we’ll tell you what to fix — owner dependence, customer concentration, family payroll — and connect you with the CPAs, attorneys, wealth advisors, and coaches to do it.
Murphy’s Reach, Our Attention
Behind our three-person team stands Murphy Business Sales: 150 offices, 225+ associates, and $4.3 billion in closed transactions across North America — with one Alpharetta advisor as your point of contact.
How It Works
Three Steps From a Quiet Conversation to a Closed Deal
1
Talk, Confidentially
A no-obligation conversation in our Alpharetta office or by phone. We listen to what you want from the exit, look at the numbers together, and tell you honestly whether now is the time.
2
Prepare & Value
A readiness assessment and a buyer-grade valuation: normalized financials, a three-year forecast, and a plan for anything a buyer would hold against you.
3
Go to Market & Close
An owner-approved blind teaser, NDAs, buyer qualification, and competing offers — then LOI, diligence, and closing, with your team managing every step so you can keep running the company.
Rooted in North Fulton County
Based in Alpharetta. Working Across North Atlanta.
Our office is at 11175 Cicero Drive, Alpharetta, and most of the owners we serve are within a short drive: Roswell, Johns Creek, Milton, Cumming, and the rest of North Fulton and Forsyth County. We’re industry-agnostic, with deep experience in product supply chain businesses — manufacturing, distribution, transportation, warehousing, logistics, wholesale, and retail — and in the licensed trades and B2B services that strategic buyers want most.
When a deal calls for it, our reach extends well beyond Georgia through the Murphy Business Sales network and the private equity and strategic buyers we work with nationally.
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Premium Main Street and lower-middle-market companies, typically $1M–$25M in revenue
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Sell-side, buy-side, and business valuation engagements
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Members of the Georgia Association of Business Brokers, IBBA, M&A Source, ProVisors, and XPX Atlanta


Recent Results
Deals Our Team Has Closed


Cybersecurity Add-On
Built the consolidated financial model and projections that took a cybersecurity firm to market without a price — eight LOIs and a private equity close.*




Commercial Furniture Liquidator
Created a competitive buyer environment for a commercial furniture liquidator during crunch time to secure the full asking price.




Automotive Company
Acted as sell-side advisor for an automotive company sold to a private business.


*All final sale prices are confidential. Typical client revenue ranges from $1M to $25M; closed transaction amounts range from $1M to $40M+, with an average transaction size of approximately $6.1M.
What’s at Stake
Selling a Business — Or Selling a Job?
Every owner sells once. The difference between the two outcomes below is almost never the business. It’s the preparation, and who is sitting beside you.
Going It Alone
An owner takes a call from a buyer who has done this many times, negotiates one-on-one, accepts a structure they didn’t see coming, and watches the price get re-traded in diligence. Sometimes the deal dies; often it closes for less than the business was worth.
With a Prepared Team
The same owner has a valuation they trust, a business that runs without them, several qualified buyers competing, and three advisors managing every step. They close at the number they agreed to, protect the people who built the company with them, and walk into the next chapter on their terms.
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